Real Madrid has been a giant of European soccer for the past century, racking up a record 32 La Liga titles and nine UEFA Champions League trophies. The club’s success has fueled a global following and attracted superstar players over the last 20 years like Raul, Ronaldo, David Beckham, Zinedine Zidane and Cristiano Ronaldo.
Real Madrid can add one more trophy to its case: It is now the world’s most valuable sports franchise, worth $3.3 billion, surpassing former No. 1 Manchester United. Los Blancos have the highest revenues of any team in sports ($650 million during the 2011-12 season), and revenues are up 62% over the last three years. Madrid’s operating income (earnings before interest, taxes, depreciation and amortization and player trading) of $134 million is second only to the NFL’s Dallas Cowboys among sports teams.
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